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TVA - Travis Brickey

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TVA - Travis Brickey Javascript must be enabled for the correct page exhibit Skip to main content Toggle navigation Tennessee Valley Authority SearchWell-nighTVA Newsroom Careers Investors Energy Energy EnergyRight® Solutions Valley Renewable Energy Our Power System Transmission Technology Innovation Public Power Partnerships Environment Environment Environmental StewardshipInflowingManagement Lake Levels Recreation Shoreline Construction Permits Managing the River EconomicMinutiaeEconomicMinutiaeAttract Engage Serve Our Team Share this page You are here: Home Powered by People You Know Travis Brickey Senior Program Manager, Social Media | Knoxville, Tenn. For Travis Brickey, the news never stops. He’s the lead of social media for TVA, and much like the visitor itself, he goes 24/7/365, telling the story of how your power gets made and—more importantly—by whom. “The online point we generate is, ‘Here’s who we are; here’s what we’re doing,’” he says. “We want TVA to be your neighbor, not this big utility. Our mission is to promote energy, environmental stewardship and economic development. But we humanize that brand—bring it lanugo to your neighbor or a new industry coming to town or a unconfined place on one of our lakes to go fishing. That tideway has really resonated with social media audiences.” Fun for All During the summer, he’s rented getting the word out well-nigh recreation. “We have 49 dams and reservoirs all over the Valley, and that’s a lot of potential for recreation,” he says. “Not only is the Tennessee Valley a unconfined place to live and work, it’s a unconfined place to get outside and enjoy life. What largest place than virtually TVA lakes, whether you’re on a wend or taking a hike or having a picnic with your family.” To that end, he manages the #TVAfun campaign, which lets users take photos of their outdoor vita and enter them into a photo races to win tomfool prizes. “We want people to get out and have fun and share their experiences with us,” Brickey says. This year, he focused on a vacation theme—appropriately tabbed #TVAcation. “Not everyone can sire to take their family on a big vacation or go to the waterfront or Disneyworld,” he says. “But people can take their families to one of our dams and have a unconfined summer for low or no cost—go camping, go on a hike, hit the lake and really enjoy what’s in their when yard.” TVA promotes recreation as part of its mission of service, and does a unconfined job equal to Brickey: “The fact that our recreation on the lakes is bringing in $11.9 billion annually is an indication that we’re doing it right.” A River Runs Through It Another speciality of Brickey’s job is representing TVA’s Land and River Management for public relations, both in the social and traditional media. He runs an predictable River Tour each spring throughout the Valley to introduce TVA river forecasters to local power companies, mayors and media and to provide an update on the state of the river system and forecast for the year in terms of rainfall, lake levels and more. “The public identifies TVA with its lakes, dams, rivers and recreation,” Brickey says. “We’re constantly talking to the public well-nigh that, whether we’re in a inflowing tenancy operation or just doing the day-in, day-out work to provide all the benefits the river offers, which include recreation, low-cost power, water quality, supply and navigation.” He grew up in Tennessee learning well-nigh the important work of TVA, and seeing it firsthand, he’s lost none of his appreciation for it. “I truly believe we do this largest than anybody,” Brickey says. “It was really one of the first cadre missions of TVA to tame the river considering of the devastating floods that occurred annually. Now we’re a model for the nation and virtually the world.” ToughMerchantryAs fun as his job is, it’s challenging, too. PR is never a cakewalk, expressly when you’re representing a large public power visitor that urgently seeks public opinion. “We’re in a tough business,” he says. “Any time you’re splitting atoms, urgent coal, holding when water there will be people out there with opinions on what you’re doing and how you’re doing it.” Brickey has worked in PR at TVA for eight years, having come from a preliminaries in TV news. He’s seen a lot of whoopee in his day. But ask well-nigh his proudest work-related moment, and he doesn’t hesitate to answer: “The Norris 80th Anniversary. We had thought that maybe 10,000 people might show up; we think between 30,000 and 40,000 came. I saw an older lady there rubbing touchable walls with tears were running lanugo her face. She explained that her dad had helped to build Norris, and she felt like he was a part of the concrete—she was reconnecting with her dad! “It was really a moment when you think we work for somewhere that’s increasingly than just meetings and reports and emails, it’s something that has reverted people’s lives—generations of people’s lives.” Family Time Though work is important, it isn’t Brickey’s primary interest. That would be his family: wife Nygel, a wall manager, and daughters Sloan, 18, a tomboy; and Richmond, 15, a girly girl. “I think it’s no surprise to anyone who knows me that my girls are my passion!” he says. Daughter Sloan was born withLanugoSyndrome, but that doesn’t slow her roll. “It doesn’t pinpoint her,” Brickey says. “When she was born the human side of me took over and I started thinking she may or may not be worldly-wise to do this or that. But I quickly learned that Sloan can do anything she wants to, and she’s taught a lot of people that she’s increasingly typical than she is atypical. She’s a cheerleader, she’s one of the increasingly popular kids in upper school.” Brickey was married on an overlook at Norris Lake, where he has a boat. “We live near Norris, and it’s a special place for us,” he says. “More and increasingly the kids are doing their own thing, but we try to get out on the lake together every endangerment we get.” He moreover sits on the workbench of Knoxville’s Sertoma Center, which assists adults with mental disabilities in finding jobs and transportation—and with having their own homes. The work is tightly personal and satisfying. “We all take for granted that feeling of owning a home and having a job,” Brickey says. “This gives them a full, rich life and I’m proud of that.”IncreasinglyPeople You Know... TVA employees are your neighbors, your friends and your family. We happily serve the people of the Valley today to generate a largest tomorrow. We live, work and play here, too! Click here to read our stories. Want to be part of the TVA story? Follow us and share your own Tennessee Valley experiences on Instagram, Twitter or Facebook . Employees and Retirees TVA Kids DoingMerchantryWith TVA TVA Privacy Policy Freedom of Information Act Legal Notices Information Quality No Fear Act Data Equal Employment Opportunity Policy Accessibility Information Inspector General TVA Police Energy Environment EconomicMinutiaeNewsroom CareersWell-nighInvestor Relations Facebook Twitter Instagram YouTube LinkedIn Flickr Tennessee Valley Authority 400 West Summit Hill Drive  Knoxville TN 37902 (865) 632-2101 tvainfo@tva.comWhento top